Aster DM Healthcare’s myAster launches ‘myBeauty Lens’ AI skin analysis tool in UAE

UAE—myAster, the UAE’s leading health, beauty, and wellness superapp, has launched myBeauty Lens, an AI-powered skin analysis and product recommendation tool available exclusively on its app.

This innovative feature uses advanced computer vision technology to examine more than eighteen primary skin metrics and over one hundred additional sub-metrics, including facial characteristics and skin tone.

Users begin by entering their skin type and highlighting specific concerns such as hyperpigmentation, fine lines, acne, or uneven texture.

The tool also incorporates real-time environmental factors, such as temperature, humidity, and pollution, which are significant given the UAE’s changing climate and its impact on skin health.

Based on this detailed analysis, myBeauty Lens offers personalized skincare product recommendations for both morning and evening routines.

Users can instantly order these products through the myAster app, providing a smooth and convenient shopping experience.

Nalla Karunanithy, Chief Executive Officer – Digital Health & Omnichannel at Aster DM Healthcare, explained that myBeauty Lens aims to help users understand their skin better.

It guides them to make informed decisions tailored to their specific skin type.

He emphasized that this feature combines cutting-edge AI technology with the simplicity of myAster’s platform, delivering professional-quality skin analysis directly to users’ fingertips.

Karunanithy also noted that the launch reflects Aster’s broader vision of using technology and data to personalize health and wellness journeys.

The goal is to make daily decisions easier and more convenient for users.

The myAster app, already well-known in the UAE for teleconsultations, pharmacy deliveries, wellness services, and homecare, now includes this breakthrough beauty technology.

This addition further strengthens its position as one of the region’s most comprehensive health and wellness platforms.

Recently, myAster expanded its 24/7 Express delivery service to four more Emirates, offering faster access to healthcare and wellness right at users’ doorsteps.

With myBeauty Lens, Aster continues to focus on technology and personalization to support users in all aspects of health and wellness.