UAE – Saqr Hospital in Ras Al Khaimah, an affiliate of Emirates Health Services (EHS), is rolling out its nationwide breast cancer screening campaign under the slogan “Initiate Action, Receive hope”.

The “Initiate Action, Receive hope” campaign is designed to offer a wide range of services to increase the rates of early breast cancer detection in the Emirate of Ras Al Khaimah and beyond.

These services include breast screening services, clinical examinations, mammography for breast cancer screening, ultrasound examinations as well as medical consultations.

Commenting on the launch of the “Initiate Action, Receive hope” campaign, Dr. Muna Al Ayyan, Medical Director of Saqr Hospital, said: “The campaign aims to raise awareness about early testing within UAE communities and highlight its importance in preventing breast cancer.”

The consultant breast surgeon said that the nationwide initiative will focus on acquainting women with self-examination methods and approaches while emphasizing their critical role in the prevention of breast cancer.

In the first phase of this camping, Saqr Hospital will be conducting free breast screening services for women aged 40 and above living in various locations in the Emirate of Ras Al Khaimah.

One of the key campaign goals is to achieve sustainability, proactiveness, and continuity by inviting women from the target age group to run a test to identify key indicators and symptoms that require clinical examinations.

As part of the awareness campaign, Saqr Hospital has joined forces with the Friends of Cancer Patients (FOCP) initiative to deploy mobile clinics equipped with mammograms and ultrasound machines.

The field campaigns were distributed around the Emirate of Ras Al Khaimah in partnership with Emirates Foundation health facilities and selected governmental, local, and private businesses.

Bearing this in mind, the launch of the “Initiate Action, Receive hope” campaign is a clear reflection of Saqr Hospital’s efforts to enhance the quality of healthcare in the United Arab Emirates.

It is part of EHS’s all-inclusive approach to upgrading the services provided by the various facilities under its umbrella.

Explaining the all-inclusive approach, Dr. Muna Al Ayyan said: “The campaign highlights the hospital’s knowledge and awareness mission, led by the Foundation, and the importance of promoting health awareness. A single piece of information or an early inspection may save people from various diseases, protect society’s health, and keep its members functional and productive.”

This campaign is an extension of a series of health initiatives run by Emirates Health Services to achieve long-term health goals by improving early disease prevention tools and concepts and establishing them as a mainstream culture among all UAE residents.

EHS remains committed to meeting its ethical and professional responsibilities to various parts of UAE society, with a special emphasis on women, who are more vulnerable to breast cancer.

Additionally, the awareness campaign will contribute to the country’s progress toward achieving the national indicators of the “We the UAE 2031” vision and providing all members of the UAE community with preventive and advanced healthcare services.

The campaign follows the progress in medicine, diagnosis, and treatment manifested by EHS’s ability to achieve a high success rate in breast cancer treatment when detected early.

On her part, Her Excellency Dr. Issam Al Zarooni, Acting Executive Director of Medical Services at EHS, reflected: “This initiative reflects EHS’ commitment to women’s health and raising awareness of the importance of early detection of breast cancer.”

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