Upwyde Developments collaborates with Vezeeta to launch an integrated medical complex in New Cairo

EGYPT—Upwyde Developments has signed a strategic partnership with Vezeeta to operate a fully integrated medical complex within its flagship “Prk Vie” project in New Cairo’s Golden Square.

Through this agreement, Vezeeta will exclusively manage an entire building, delivering a comprehensive healthcare facility that blends advanced digital solutions with high-quality, on-ground medical services.

This move marks a significant step for both companies, as it introduces a new model that connects real estate development with digitally enabled healthcare delivery.

By combining physical infrastructure with Vezeeta’s technology platform, the project aims to improve accessibility and efficiency for patients and healthcare providers alike.

Redefining lifestyle destinations

The partnership reflects Upwyde Developments’ vision of creating smart, mixed-use destinations that integrate residential, commercial, administrative, and medical services in one location.

As a result, Prk Vie will offer residents and visitors convenient access to healthcare alongside lifestyle amenities, enhancing both living and working experiences.

At the same time, the inclusion of healthcare as a core component strengthens the investment value of the development.

It also ensures that surrounding communities benefit from accessible, high-quality medical services within a modern urban setting.

Enhancing Healthcare Access and Innovation

For Vezeeta, the agreement represents a major expansion of its physical presence and operational capabilities.

The company will use the facility to deliver its digital healthcare solutions more directly, including appointment booking, teleconsultations, and clinic management systems.

In addition, the project will provide healthcare professionals with an opportunity to operate in a premium environment equipped with modern medical infrastructure.

This approach supports both patient satisfaction and the professional growth of practitioners within a well-integrated ecosystem.

Executive insights

Fadel Samir, Co-CEO of the Commercial Sector at Upwyde Developments, stated that the collaboration reflects the company’s commitment to going beyond traditional construction by creating destinations that deliver long-term value.

He emphasized that combining Prk Vie’s architectural design with Vezeeta’s digital expertise allows the company to offer high-quality services under one roof.

Meanwhile, Choucri Asmar, Chief Corporate Development Officer at Vezeeta, noted that the partnership aligns with the rapid development of Egypt’s healthcare sector and the growing demand for medical services.

He added that the company aims to improve access to care through seamless digital solutions while offering patients a more efficient and refined healthcare experience.

Prk Vie stands as one of Upwyde Developments’ key projects in New Cairo, designed to integrate business, retail, dining, and lifestyle experiences within a single destination.

Its design incorporates green spaces and carefully planned facilities to create a balanced and functional environment.

Vezeeta continues to serve as a leading digital healthcare platform across the Middle East and Africa, connecting millions of users with healthcare providers while offering tools that support both patient care and clinical operations.